StrategyCast

Episode 81: Maintaining Velocity, with Will Burger of Hope Foods


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SHOW NOTES Will Burger is the PR Director for Hope Foods. He has been with the company for almost 4 years. Will was instrumental in starting the marketing department. He was responsible for a complete company re-brand of Hope Foods.   Will is from Boulder, Colorado. He went to the University of Colorado and majored in Business Finance. Will loves cycling, skiing, and traveling.  

Listen and Learn:

  • How marketing can help sustain a lift in sales
  • Discover the importance of research in marketing
  • Why integration between the marketing team and the sales team is crucial
  • How to communicate who the company is through culture
  • What the biggest marketing challenges are today

TO LEARN MORE ABOUT HOPE FOODS, CLICK HERE.

TO FIND WILL ON LINKEDIN, CLICK HERE.

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StrategyCastBy Lori Jones from Avocet Communications

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