Solopreneur Academy Podcast

Episode 84: Why Your Ideal Client Avatar Isn’t Working and What to Do Instead


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I just got married (!!), and today I’m back behind the mic with a mix of wedding stories and marketing gold. In this episode, I’m breaking down something I’ve been testing and teaching lately that’s helped my mastermind clients go way deeper in their content without overthinking it.

We’re talking about how to:

  • Ditch the overly specific client avatar that’s slowing you down

  • Use real “person types” to make your marketing 10x clearer

  • Find five micro-moments your ideal client is struggling with

  • Make your next post speak directly to the person who’s ready to buy

You don’t need to do more interviews. You don’t need to niche down into a corner. You just need to start paying attention to what people are really going through.


Email [email protected] if you have any questions!


🎯 Want the free worksheet that goes with this episode? Grab it below!


Worksheet: https://link.fgfunnels.com/widget/form/yDEfDkL13dJQzK4FvXkX 


Here is the link to Book A Consult Call: https://app.acuityscheduling.com/schedule.php?owner=20287459&appointmentType=21873237


Join Five-Figure Foundation (0-$10k): ⁠https://go.meganwingcoaching.com/fffp-checkout-page⁠


Here’s the link to join The Six-Figure Scaling Mastermind ($10-$100k+): ⁠https://go.meganwingcoaching.com/thesixfigurescalingmastermind-510577 ⁠


Here’s the link to download your testimonial template, links to join webinars, and updates to help your business grow: ⁠https://go.meganwingcoaching.com/testimonialtemplate⁠ 


Music Accreditation:

⁠Marcus P. -By My Side.mp3⁠

BENSOUND.COM

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Solopreneur Academy PodcastBy Megan Wing- Business Coach