On The Responsible Edge, we’re constantly exploring how ethics, responsibility, and sustainability can shape the future of business. This week’s episode was no exception, as host Charlie Martin sat down with interior designers Chloe Bullock and Matthew Freeman, two of the UK’s most thoughtful advocates for sustainable interior design.

Their journey through design—spanning from childhood memories of carefully curated living rooms to pioneering work with The Body Shop and British standards committees—showcases a vital transition in the sector. At the core of the conversation? The need to redefine luxury, rethink material value, and resist the fast-paced consumerism that dominates the interiors industry.

But this wasn’t just a nostalgic stroll. Chloe and Matt laid out a tangible, exciting framework for the future—one that makes sustainability accessible, desirable, and even profitable.