Want to know more about how to get into the outdoor television industry or start your own business? Well we have an expert here to tell you what he thinks about the current industry and where the future lies with digital, linear & print. Joining us from Sheep Show in Reno, Nevada is Marketing, Television & Digital Brand Specialist, Owner of Outta Bounds Marketing Agency and Programming Executive at Outdoor Channel, Santino Castellanos. Santino has spent a lifetime in the wilderness and found his passion for creating cinematic outdoor content along with his love for archery and hasn't looked back. Santino shares his background of how he got to where he is now and his advice to those who are looking to get into the industry or start their own business. He also talks about the current outdoor industry as a whole and why hunters need to get back to their roots of why they hunt.