Marketing is critical to grow your dental business but to most dentists it sounds like a daunting task. Dr. Grant McAree, of the White House in Exeter, UK, likes to always reassure his peers by saying "it ain't rocket science". In this episode, we cover what are the common mistakes done by dentists when they market their services to patients and Dr. McAree's golden nuggets for marketing best practices to reach out to new patients and increase your case starts.