We get DEEP into the difference between PR and Advertising and then on top of that the ways marketing sort of encompasses and goes beyond all of those things. This is a very important episode for ANYONE plotting their record release.

Curtis wants you to check out his new social media guide:

Matt thinks you should check out his eBooks: dropoutmedia.net/ebooks/ 

Also check our amazing hosts Ghost Cult on Instagram:

While you're at it, do us a solid and pick up one of the following!

Our favorite books:

Principles by Ray Dalio: https://amzn.to/2CSzJOJ

DotCom Secrets, by Russell Brunson: https://amzn.to/2CDZWAL

How To Make It In The New Music Industry, by Ari Herstand: https://amzn.to/2BXhdmX

Or if you want a great sounding podcast, or merely want to improve your web calls, grab this mic I use from Blue, it's badass!