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Episode 96: Reaching the K-12 Audience & Growing the CU Movement


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I believe the children are our future…Great song. True statement. 

Reaching that younger K-12 audience is, in fact the key to securing the future of the credit union movement. And making sure that your CU is driving positive change around DEI is paramount. We know this, but… it can still seem a little daunting. 

So, where do you start? Glad you asked! 

Lisa Koenecke (she/her), Certified Diversity Professional sat down with me to share her extensive wisdom on the subject, and the conviction and passion behind her insights was palpable. Listen in, learn, and secure a brighter future for your CU—this week on CRMNEXT's Banking on Experience. 

Topics we covered include:

-       The biggest challenges CUs face in addressing the K-12 audience

-       Best practices around financial education – particularly for adolescents

-       Creating experiences for young people

-       Top priority: what K-12 need most from your CU

-       Inclusivity & DEI: Lisa's top tips

-       Changing the world (yes, really) 

-       And more 

Stay in touch with Banking on Experience by listening on Apple PodcastsSpotify, or our website.

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Banking on Experience powered by BUSINESSNEXTBy Andrew Piron & Joshua Barclay

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