Today on Subscribing To Wellness we are joined by Zach & Val Fishbain, founders of Spread The Love. Spread The Love is a self-funded food brand specializing in spreadables. They only use all-natural premium ingredients in their products and produce almond butter, peanut butter and jam in small batches. They strategically focus on e-commerce and foodservice channels throughout the US and supply select natural grocery stores. They have been self-funded since the early days and we dive in on some of the benefits and challenges of avoiding traditional VC.