Overview

David and I discuss making sure your brand and book align and how they support each other. Even though David writes non-fiction, the advice applies to fiction and non-fiction.

David also offers any listeners of Discovered Wordsmith a free copy of his book - Better by Design. Contact him at his website:

https://davidbsavage.com

YouTube

Transcript

[00:01:27] Stephen: So let's move on to some author stuff and discuss a little bit about the process of writing and publishing. So you've written a whole series of books. What are some things that you have learned?

That you're doing different than you used to do?

[00:01:41] David: One of the things that I've found is I'm writing anyways, I'm a writer, I've always been a writer. So obviously one of the common things that you probably hear from your guests is just make the commitment. And for me that means sit down at my laptop at five 30 every morning.

And whether brilliance [00:02:00] comes out or not, you're committing. To that you're committing to your purpose. The other part of it is that while it's, you're either a writer or a pretender and to be a better writer, I look at the outcome that I want. So it's actually not the book. It's not having, seven books to others and then three to come.

It's actually a, what's my purpose. What's my. When people reach out to David B. Savage, who do they think they're reaching out to? So that's the bigger lesson that I've learned in the last, eight years as a publishing more often is that writing books helps me clarify. My thoughts helps me bringing in other wisdom helps me learn.

But it also. Really helps me to understand that I'm creating a promise to my readers. No, I haven't made a million dollars who got that big cash advance from, whomever. But [00:03:00] when people come to me for a coaching or consulting or a conflict resolution or helping them design new projects, they know what they're getting.

So it is really a stream of offerings where the books as a writer is only a part of it. So for example many of us just like the right, but we really don't like to stand in front of a podium or standing between two company presidents that are fighting. If that's the case, But for me, it's the full meal deal.

And I need to present myself and write consistently as somebody that really encourages and supports and provides proof of collaborative leadership. So they, I guess on the on the ego side, I think a lot of people. And orphan their books. Oh, I wrote a book now I can stop all of this challenge and pain for the last two years I've been through in developing this [00:04:00] masterpiece.

So now I can get back to my real life. No, it can't work that way. That, that is truly just an ego thing. If we know why we're writing who we are, the services we offer to our clients and to our grandchild. It all flows together and it has to flow together. So I really encourage other writers to be your brand.

What your book is, needs to be aligned with what your purpose is and what your, what you offer to the world.

[00:04:27] Stephen: And that's what we're going to talk a bit about is be your brand. Elaborate on that a little bit more. What are you trying to tell authors about be your brand and how their book is their brand that they are there?

[00:04:39] David: For me the the influence and my bank account is filled.