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We sit down with Professor Keith Petrie to talk about the psychological aspects of starting new medicines and what primary healthcare professionals need to know. Keith discusses why prescribers exhibit new medicines hesitancy, how this might impact the patient, and how to minimise the nocebo effect.
By He Ako HiringaWe sit down with Professor Keith Petrie to talk about the psychological aspects of starting new medicines and what primary healthcare professionals need to know. Keith discusses why prescribers exhibit new medicines hesitancy, how this might impact the patient, and how to minimise the nocebo effect.