In this episode we speak to Sara Trechman, founder of naughty-ish snacking brand - Well & Truly. Sara's snacks are 40% less fat then the market average but still taste great - hence being naughty-ish. The ingredients are kept simple and short so there's nothing in them you don't know. She chats to us about the story behind this brand, how it started, what it's like being involved in a start-up and where to search for help. We try the products live and get to know more about Sara herself.