Masterminds and Wisdom

Episode29:The Power and the Money The Epic Clashes Between Commanders in Chief and Titans of Industry

Listen Later
  • CEOs need a clear strategy for engaging with the federal government. As the government has become more involved in regulating businesses, it has become increasingly important for CEOs to have a plan for working with Washington. Ignoring the government, as John D. Rockefeller did, or relying solely on personal relationships, as Henry Luce did with Eisenhower, can be detrimental to a company's interests.

    • Successful engagement requires skillful communication and preparation. CEOs must be able to articulate their company's narrative, priorities, and contributions in a way that is compelling to government officials. This requires careful preparation and an understanding of the policymakers' concerns, not just the company's needs.

    Personal engagement from CEOs is crucial. While lobbyists can be helpful, it is essential for CEOs to take an active role in building relationships with government officials and advocating for their company's interests.


    ...more
    View all episodesView all episodes
    Download on the App Store
    Masterminds and WisdomBy Tony