<p>Michael Bloomberg spent $12 million last year trying to get members of the Senate to vote for background checks, but his return on investment was lousy.  So this year Mr. Bloomberg has as a new strategy.  Instead of trying to change lawmaker’s minds, he’s going to try and change their faces.</p>

Michael Bloomberg spent $12 million last year trying to get members of the Senate to vote for background checks, but his return on investment was lousy. So this year Mr. Bloomberg has as a new strategy. Instead of trying to change lawmaker’s minds, he’s going to try and change their faces.

<p>Michael Bloomberg spent $12 million last year trying to get members of the Senate to vote for background checks, but his return on investment was lousy.&nbsp; So this year Mr. Bloomberg has as a new strategy.&nbsp; Instead of trying to change lawmaker’s minds, he’s going to try and change their faces.</p>

Equal Time October 12, 2015 Sign Me Up Mr. Bloomberg

Equal Time with Martha Burk is a weekly 2 ½ minute podcast, with occasional 30 minute interviews on current affairs.  She covers political issues, how decisions in Washington and around the world affect ordinary citizens, particularly women (with no shouting), historical anniversaries of note, what’s changed and what hasn’t. Lively, pithy commentary on a wide variety of important topics with a light (and sometimes irreverent) touch: past progress, needed future advances, and what’s at stake now for women and men -- as citizens, as voters, and inhabitants of the world we live in and help to shape. And -- you'll almost always learn something you didn't know.

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Equal Time with Martha Burk is a weekly 2 ½ minute podcast, with occasional 30 minute interviews on current affairs. She covers political issues, how decisions in Washington and around the world affect ordinary citizens, particularly women (with no shouting), historical anniversaries of note, what’s changed and what hasn’t. Lively, pithy commentary on a wide variety of important topics with a light (and sometimes irreverent) touch: past progress, needed future advances, and what’s at stake now for women and men -- as citizens, as voters, and inhabitants of the world we live in and help to shape. And -- you'll almost always learn something you didn't know.

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Equal Time October 12, 2015 Sign Me Up Mr. Bloomberg

Equal Time October 12, 2015 Sign Me Up Mr. Bloomberg

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