In episode 6 I sit down with Eric Franchi who co-founded Undertone which was acquired by Perion on how he started out in the Adtech industry and how he came to be an angel investor and partner in MathCapital an aggressive early-stage VC in the Adtech/Martech industries. Eric goes into detail on how sales / cold calling prepared him for success to what he looks for in founders and startups.

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