The Excellence Project with Eric Worre

Eric Worre: How to Handle Product Claims

06.16.2019 - By Eric WorrePlay

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In this follow-up to his Network Marketing Wake Up Call, Eric recently went online to provide guidance on how Network Marketing Professionals can responsibly and effectively handle product claims. Show Notes  Eric provides a real life example of a proper product claim and the big difference in the words that are used versus the words that could potentially be used by some in the Network Marketing Profession. [1:45] Eric explains what consumers see when they look at product claims and why playing it safe and being responsible with your words is the best policy.  [9:29] Eric urges companies and leaders to arm their people with the proper language and disclaimers about their products or services so that consumers can make informed decisions.  [11:45] Questions or Comments?Do you have questions you would like me to answer in future podcasts or comments on the show you'd like to share?  Email me at [email protected]

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