Erica started off as a blogger back in 2013 before the era of Instagram - eventually, she was able to make blogging her full-time job in 2016. Around that same time, she created a course for other bloggers looking to monetize their influence, when there was nothing else like it on the market, called BossPitch - and that’s all about teaching others how to pitch and politely persist their way to their dream brand partnerships with brands as bloggers.