The Pull

#18: Erik Noren of Peacock Groove, Part II

09.13.2018 - By The Cycling IndependentPlay

Download our free app to listen on your phone

Download on the App StoreGet it on Google Play

On this week’s show, we continue our conversation with Erik Noren of Peacock Groove. Last week we talked about some of Noren’s signature creations like his Evil Dead bike and his Appetite for Destruction bike. While those works generated some controversy, much of this week’s show will focus on a bike that has been widely acclaimed for its incredible attention to detail. That bike is his collaboration with Anna Schwinn, an homage to the rock star, songwriter, guitarist, producer and filmmaker, Prince. The Purple Rain bike is really all Noren needs in terms of a resume. It’s a bike that in its devotion to its subject shows the full range of expression of which Noren is capable. Put another way, this bike is so badass that Chuck Norris bowed out of the ring. We open the conversation by talking about his experience of attending a lunch sponsored by Balvenie to honor people at the top of their craft.

More episodes from The Pull