Erin Heit, co-founder of Vitaminwater and Smartwater, joins David Cogan on the Eliances Heroes Show. Erin shares what it takes to build a powerful brand and what it was like selling the company to Coca-Cola in a multi-billion-dollar deal. A visionary entrepreneur, she also co-founded Qurb, a healthy energy shot, and WOW Me Tonight, a social fitness and dance platform inspiring people to move, connect, and have fun.