Join us for an engaging Q&A session with Cole Price, Director of the Alabama NIL Advantage Center at Crimson Tide Sports Marketing. With extensive experience in trademark licensing and now leading the charge in NIL partnerships, Cole shares his insights into the intersection of esports and college athletics. From his involvement with student teams at The University of Alabama to his current role supporting student-athletes with NIL opportunities, Cole offers valuable perspectives on influencer marketing, esports expansion, and the challenges and opportunities ahead. Don't miss this episode as we delve into Cole's vision for the future and his goals for enhancing student-athlete development.