Links related to this episode:

https://www.btmsinsiders.com/courses/the-most-valuable-customer-strategy?utm_source=btms-dailyandutm_medium=emailandutm_campaign=20210607 (The Most Valuable Customer Strategy)

https://www.btmsinsiders.com/bundles/btmsinsiders-all-access-pass?utm_source=btms-dailyandutm_medium=emailandutm_campaign=20210607 (BTMSinsiders is like Netflix for Copywriting and Marketing Training — Stream all of Roy’s training for one low monthly fee)

https://amzn.to/3vRKRod (Book: Ready, Fire, Aim)

https://amzn.to/3isOn4m (Book: Getting Everything You Can Out Of All You've Got)

https://amzn.to/3uQeKE8 (Book: 80/20 Sales and Marketing)

https://amzn.to/3fXIGtT (Book: Play Bigger)

https://amzn.to/3z7uANN (Book: No B.S. Direct Marketing)

https://amzn.to/3cmCdGC (Book: Systemology)

https://www.breakthroughmarketingsecrets.com/ask (Ask Roy Your Question)

https://www.youtube.com/user/royfurr?sub_confirmation=1 (Subscribe to Roy’s YouTube channel)

https://breakthroughmarketingsecrets.captivate.fm/listen (Subscribe to the Breakthrough Marketing Secrets podcast)

https://www.breakthroughmarketingsecrets.com/work-with-roy/ (Work With Roy)

https://www.breakthroughmarketingsecrets.com (Get Roy’s Daily Emails)

“What are the essential business and marketing skills that a copywriter must know about?”

That’s the question I got from Sean, that I answer in today’s Mailbox Monday episode.

I’ve often talked about how valuable it was for me as a copywriter…

To have actually worked in and run a marketing department for years before going out on my own as a copywriter.

Learning these marketing skills are a large part of why I’ve become so successful...

And frankly, why I’m so much more valuable as a copywriter than others who focus on just the writing.

Learn these principles.

Learn these strategies.

Start with today’s episode.

Then go deeper.

https://youtu.be/O82b7Id8yUw (These marketing skills will make you a much more valuable copywriter.)

Yours for bigger breakthroughs,

Roy Furr