Culture Eats Strategy

Establishing Growth Through Recognizing Culture | Mike McDerment 014


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Teams possess core values that shape the kind of culture that people recognize. These values either move a team forward or drag them behind. Today, Mike McDerment shares how to establish growth by recognizing culture.
“At the end of the day, culture is what happens when nobody is looking.” – Mike McDerment
Success with the Team
Mike is the co-founder and CEO of the #1 accounting software, FreshBooks. They have helped millions of professionals and employees around the world.
They are dedicated to executing extraordinary customer experiences every day. Mike’s book, Break the Time Barrier: How to Unlock Your Earning Potential, has been downloaded more than 250,000 times.
What Leads to Change
Culture is a changemaker. It is one of the biggest intangibles. According to Mike, it is what happens when nobody is there to witness the team’s actions and behavior.
In a hallway that is lined with garbage, for example, team members have the option to either clean it or leave it. The things they do, whether big or small, affect the general output.
How to Recognize Culture
It is helpful to model a certain kind of behavior when building a company culture. People recognize it before they have the consciousness that it exists.
“You can have the best plan on paper but if the people aren’t bought into it, you’re never going to get there.” – Mike McDerment
Every organization is unique. Some execute strategies better than others. The difference, as Mike discusses, is optimum leadership.
This kind of leadership can be something like situational awareness of the culture. It sees the things that a team needs to do to succeed.
Download and listen to Establishing Growth Through Recognizing Culture to learn more. Remember to let Mike know you heard about him on Culture Eats Strategy with Jaime Jay!
Connect through the links below:
Website – FreshBooks
Twitter @MikeMcDerment
Book – Breaking the Time Barrier
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Culture Eats StrategyBy Jaime Jay