Dr. Thomas Atkins, medical director of Sutter Express Care, drugstore-based medical clinics that are part of Sutter Health's network of hospitals and doctors serving northern California, discusses how to establish locations for retail clinics, the sharing of clinic information with PCPs and the impact retail clinics can have on reducing non-emergent ED as well as healthcare costs. Dr. Atkins, along with Dr. Steven Goldberg, corporate medical director at Humana, which includes MinuteClinic in its provider network, examined the strategic implications of retail clinics on healthcare provider and payor organizations and presented two case studies on how their organizations are responding to this growing marketplace trend during a February 20, 2008 webinar, The Role of Retail Clinics in the Healthcare Continuum: Creating Strategies and Partnerships To Meet Consumers' Demand.