In this episode, I explain how businesses can use scarcity in an ethical way to sell more products or services. You will learn how limited availability, limited slots, or limited supply can motivate customers to take action without using pressure or manipulation. I break down what ethical scarcity really means and how to communicate it honestly to your audience. This approach helps build trust while also increasing demand for what you offer. If you sell services, courses, or products and want to improve your sales without harming your brand, this episode is for you.