The Capable Collective Podcast

Etsy vs. Shopify: When is it time to move?


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"I have a successful Etsy shop... do I really need a website?"


It’s the question I get asked most by makers and crafters. While Etsy is fantastic for getting discovered, relying on it 100% means you are renting your business on land you don't own and therefore are subject to algorithm changes, fee hikes, and competitors advertising right on your listings.


In this episode, I break down the Etsy vs Shopify dilemma. We’ll look at why Etsy is the perfect starting line, but why Shopify is the necessary upgrade for long-term growth. I’ll cover how Shopify acts as your "extra employee" with built-in automation, better SEO, and wholesale management. Plus, I share my favorite strategy for using BOTH platforms together to get the best of both worlds.


🛒 Ready to stop renting your success?

Start your Shopify Trial here: https://shopify.pxf.io/4eQxXn

Get your free Hometown Health Check here: https://www.calibratedconcepts.com/freebies

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The Capable Collective PodcastBy Ellie McBride

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