So—AWTY isn’t just a scorecard.It’s a map to where your next funded pilot, partner, or market lives.

In this episode:

* G7 vs BRICS — who’s actually ready to scale your research & innovation (and where the gaps pay).

* Interview: Julia K. Dietmar on AI, sustainability, and getting real adoption beyond buzzwords.

* Open Call Breakdown: EDF-2025-LS-DA-SME-NT — a non-thematic EDF call built for SMEs with lump-sum grants, eligibility, outcomes, timelines, and how to decide in minutes if it’s worth your bid.

Watch or listen now (your pick)

* Substack (video + comments): https://fernandocgaspar.substack.com/podcast

* YouTube (video): https://youtube.com/playlist?list=PLhPsYe80-Wq1bOuVZmZGso_Kr3W8biIpx&si=2fr5iVhGLEwo2F3j

* Spotify (audio):

* Apple Podcasts (audio):

What’s inside (fast tour)

Part A — The AWTY Shift:

* Why G7 still holds the regulatory “high ground.”

* Where BRICS are quietly surging — and how to ride that momentum with the right deployments.

* Practical play: pilot in high-readiness, scale with fast-improvers, manufacture where it’s efficient.

Part B — Guest Spotlight: Julia K. Dietmar (OpenWardrobe)

* 30% of online fashion purchases are returned — and fit isn’t the whole story; “does it suit me?” matters for real adoption.

* “Fashion… would be the third-largest polluter” if it were a country — so traceability, DPI, and consumer tools matter.

* Digital wardrobe + Style Blueprint: AI that nudges better choices, higher re-wear, lower returns.

* Adoption > novelty: push solutions through retailers so value meets users where they already shop.

Part C — Open Call Analysis: EDF-2025-LS-DA-SME-NT

* For SMEs. Lump-sum EDF development actions. Cross-border eligibility.

* We cover expected outcomes, who can apply, consortium rules, page limits, and submission pitfalls straight from the fiche. For details, visit the Funding & Tenders Portal.(We’ll show you how to read the fiche like an evaluator: annexes to include, ownership control, and why page limits are hard limits.)

Guest links & perk

* OpenWardrobe — mindful dressing platform & AI tools: openwardrobe.co

* Listener perk: code INNVOEU for 20% off Style Blueprint. (Shared by Julia for InnovEU listeners.)

Why this episode matters (in one minute)

* Make money: Place your tech where policy tailwinds and procurement are strongest.

* Save money: Stop chasing calls that don’t fit eligibility or readiness.

* Save time: Use the AWTY lens to pick countries + partners that lift your weakest pillar.

* Feel smarter: Learn to read an EDF fiche like a reviewer and avoid the classic traps.

Your move

If this helps you spot your next funded project:

* Like the podcast on your platform of choice.

* Subscribe on Substack or any podcast app.

* Restack this post to reach more innovators.

* Comment & share with colleagues working on EU-funded projects & innovation.

* Follow me on LinkedIn for shorter, frequent insights.

* Want to be featured on InnovEU? Send me a private message to schedule it.

Media/guest contact

* Julia K. Dietmar: [email protected]

Let’s not just get projects funded—let’s build projects that transform.

Get full access to Polis Doxa - The Transitions Letter at fernandocgaspar.substack.com/subscribe