Recent research highlights the comparative effectiveness of cell-based versus egg-based influenza vaccines in pediatric populations. This data could help guide pediatric immunization, alongside strategies like comprehensive communication with parents and whole-family vaccine efforts. Joining Dr. Brian McDonough to discuss the importance of annual flu prevention and ways to improve uptake in pediatric populations is Dr. Danielle Wales. She's a Clinical Associate Professor at the University at Albany College of Integrated Health Sciences and a faculty member of the Albany Medical Center's Division of Internal Medicine and Pediatrics in Cohoes, New York.