In this episode, our host, Taylor Karg, is joined by Alice Skiba, Trade Show Manager at Americaneagle.com. They discuss the effectiveness of tradeshows and events, the front-end and back-end process of what goes into a tradeshow, and the factors to consider for your business's marketing strategy when participating in an event.

Tradeshows and events can be challenging to plan if you don't know where to start. If your business is considering joining a tradeshow/event, check out our resources mentioned in this podcast or linked below to get started planning for the future!

This podcast is brought to you by Americaneagle.com Studios.

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