Embracing Erosion

Evan Goldberg: VP of Product Marketing at LastPass on AI’s Impact on Cybersecurity, The Future of Digital Risk Protection, and What Defines Great PMM Leadership


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On this episode of Embracing Erosion, Devon sits down with Evan Goldberg, the Vice President of Product Marketing at LastPass. Evan’s spent over 20 years leading go-to-market and product marketing teams across cybersecurity and SaaS.

In their conversation, they discuss how cybersecurity marketing is evolving in an AI-driven world, including the tension between productivity and protection, and how AI is reshaping both attack and defense. They also explored emerging trends like digital risk protection, compliance automation, and the future of executive cyber defense.

Evan shared his perspective on what makes for a great PMM leader, how to diagnose the health of a GTM org, and why curiosity and candor are critical to developing world-class teams. Enjoy the conversation!

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Embracing ErosionBy Devon O'Rourke

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