In this episode of Trunk Talks, we talk to Managing Director of Grey Adventures, Evan Kraut about his digital agency acquisition experience. The conversation highlights a number of key issues for current agency owners, including - when to hire a CFO into your business, understanding the dynamics of an earnout, and how owning intellectual property can affect the valuation of an agency .

Evan began his career on Wall Street at Paine Webber before moving to MRY to lead the business development team. During his tenure at MRY, Evan played a key role in landing the agency Coca-Cola, Sony and L’oreal as clients. Evan currently spearheads Grey Adventures, a new unit of Grey - a $1.3 billion agency - where he is responsible for utilizing new and developing technologies.