Catalyst Sale Podcast

Evangelizing Challenger with Jen Allen - 295


Listen Later

Jen is the Chief Evangelist at Challenger™ and the Host of Winning the Challenger Sale Podcast.

38% of complex B2B purchase attempts end in "no decision" and involve ~11 customer stakeholders. How do you overcome status quo?

We get into a number of topics in this discussion, including the Challenger Sale, a beginners mind approach, empathy, framing, and the comfort in saying I don't know.

Show Links

  • Connect with Jen
  • Listen to the "Winning the Challenger Sale" podcast
  • Challenger - 3 Things

Execute Better.

Start getting the right things done, in the right order, and grow your business.

http://catalystsale.com/game

Connect with Mike

  • Mike Simmons
  • Catalyst Sale
...more
View all episodesView all episodes
Download on the App Store

Catalyst Sale PodcastBy Mike Simmons