With event marketing technology, you’ll know, and be able to boost those numbers too.

Learn how you can fold event tech into your existing marketing automation platform and CRM and win demonstrable results in this VB Live event!

Those are too often only tenuously connected to the rest of your marketing strategy, with data gathered manually and then also input manually into your existing system.

For 24Notion, a key signal has been location, which can inform the next steps in an event marketing strategy, Lukas says.

Event technology enables you to scan attendee badges and connect that attendee’s information and location to your own CRM. | To read full story, visit https://startuparound.com/read/1575765782.8137975/Event-marketing-tech-reveals-what-attendees-actually-care-about-(VB-Live)?ref=audio_experience