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Every Book is Marketable: If you Know How to Package it.
Why do brilliant books sometimes flop while mediocre ones soar? In this candid episode of Pros Talking Prose, Stacey Smekofske and Troy Lambert unpack the real difference between a “good book” and a marketable one. Spoiler alert: it’s not just about writing skill — it’s about packaging, positioning, and understanding your reader.
In this episode, you’ll learn:
Why craft alone won’t sell your book — and what actually will.
The 3 pillars of a marketable book: craft, packaging, and positioning.
How to turn casual readers into true fans (and stop the churn).
What your cover, blurb, and metadata say about your book — before anyone reads a word.
Whether you’re self-publishing, hybrid publishing, or just planning your debut, this episode will help you bridge the gap between writing a great story and selling a great product.
Mentioned in this episode:
Explore the incredible author community at Author Nation — resources, networking, and education for indie authors:
https://www.authornation.live/
#IndieAuthorTips #BookMarketing #SelfPublishing #WritingCommunity #AuthorBusiness #ProsTalkingProse #PublishingPodcast #AuthorNation #BookCoversThatSell #AuthorBranding #PrintToPro
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By Stacey SmekofskeWhy do brilliant books sometimes flop while mediocre ones soar? In this candid episode of Pros Talking Prose, Stacey Smekofske and Troy Lambert unpack the real difference between a “good book” and a marketable one. Spoiler alert: it’s not just about writing skill — it’s about packaging, positioning, and understanding your reader.
In this episode, you’ll learn:
Why craft alone won’t sell your book — and what actually will.
The 3 pillars of a marketable book: craft, packaging, and positioning.
How to turn casual readers into true fans (and stop the churn).
What your cover, blurb, and metadata say about your book — before anyone reads a word.
Whether you’re self-publishing, hybrid publishing, or just planning your debut, this episode will help you bridge the gap between writing a great story and selling a great product.
Mentioned in this episode:
Explore the incredible author community at Author Nation — resources, networking, and education for indie authors:
https://www.authornation.live/
#IndieAuthorTips #BookMarketing #SelfPublishing #WritingCommunity #AuthorBusiness #ProsTalkingProse #PublishingPodcast #AuthorNation #BookCoversThatSell #AuthorBranding #PrintToPro