There might not be crying in baseball, but there is in advertising. In this episode, Jim talks about the impact of emotion in video. So sit back, listen, and grab a box of tissues... JK.

Jim Spruell, Zuza Films co-founder, and creative director.

Zuza Films is a full-service video creation company specializing in the ideation, direction, and production of video, audio, and digital content.

See more of our work on YouTube.