Why is it important to understand the human factors when designing your med tech product?

Gurus in this episode of Med Tech Guru’s Jim gets into this. Then he discusses clinician workflow and why it is so important to the success of your product launch. You need to really understand how your product impacts these stakeholders.

If that’s not enough, Jim then takes us through the steps that he and his team took when faced with the dynamics of the Covid-19 pandemic? How did they turn this into a positive for his company and its product?

Gurus get out your notepads as this CEO demonstrates what it takes to get a product launched into the med tech space.