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In this briefing: Using Gestalt Similarity to drive user perception.
For notes and to join our free Evil Marketers Club community visit EvilMarketers.com
In this briefing: Using the affect heuristic to tap the use state-of-mind.
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In this briefing: What we can learn from the Avis versus Hertz car rental battle.
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In this briefing: A simple way to reduce refund and return requests.
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In this briefing: How to use push polls to influence user opinions and perception.
For notes and to join our free Evil Marketers Club community visit EvilMarketers.com
In this briefing: How to use decoy pricing to entice visitors to choose a specific product option.
For notes and to join our free Evil Marketers Club community visit EvilMarketers.com
From the publisher's feed
If you are struggling to build an online business, to get your website or social media posts noticed, struggling to convert visitors into subscribers or paying customers, then it’s time to get…
Inside Evil Marketers we discuss totally legal but smart, sneaky, and downright psychologically sinful marketing hacks to drive your business forward.