Join host Melanie Lindsey as she explores the strategies behind enforcing brand identity through community engagement in the gaming industry. Marc Skouborg, VP Marketing at Raw Power Games, Oscar Ramirez, Senior Brand Manager at Ubisoft, and Antti Nguyen, Head of Community at Kitka, share their insights and experiences in leveraging community interactions to strengthen gaming brands. This episode delves into effective marketing tactics and the pivotal role of community management in shaping gaming brand perceptions.

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