In this episode, Melanie Lindsey is joined by Martin Hultberg, CMCO at Sharkmob, Mikael Haveri, Brand Director at Housemarque, and Melanie Zimmermann, Director of Brand and Marketing at Wooga. Together, they discuss the rapidly evolving landscape of AAA marketing, diving into strategies, trends, and the challenges faced by top gaming companies today. Whether you're an industry veteran or a fan of gaming, this episode offers valuable insights into the future of AAA game marketing.

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