Today's episode is hosted by Sam Russell and they are joined on the podcast by Annie Von Heijne, Chief Strategic Analytics Lead at ICA Gruppen, Patrick Teufert, Data Science Tech Lead at Arrive, Mohammad Reza, Senior Product And Data & AI Manager at DeLaval and Anusha Lokam, Analytics Lead - Finance at Arrive. The conversation explores building a successful data culture within modern organisations, focusing on aligning strategy, people and technology. The discussion highlights how businesses can embed data-driven thinking across teams while maintaining clarity, governance and long-term value. The exchange highlights practical approaches to scaling analytics, fostering collaboration and enabling better decision-making. The topic of building a successful data culture is revisited through different organisational perspectives, offering insights into leadership, innovation and sustainable growth in data and AI environments.

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