Today we have special guest Jenny Dinnen on the podcast today to talk about all things business and client relations. How does she run her family business, picking up where her father left off and how she has evolved the business through the growing technological world. How do we change our business to be more client minded? How do we relate to the consumer and step inside their shoes to best communicate with them and their needs? Let's discuss!

Nestor and Travis, seasoned professionals in the real estate industry, are here to guide you through everything real estate. Loving this podcast for realtors? Subscribe for more! Let us know what you think in the comments below.

Jenny Dinnen:

LinkedIn: https://www.linkedin.com/in/jenniferdinnen/

Website: https://www.mackenziecorp.com/

0:00 - Intro

1:29 - Jenny's Background

3:21 - Insights

3:59 - Keeping Up With The Changing Market

4:45 - Family Business

9:41 - Analyzing the Data

15:58 - Making It More About the Client

18:08 - Evolving Your Business

18:54 - AB Testing

22:04 - Lead Capturing

25:04 - Realtor to Consumer Message

27:42 - Wrap Up

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