Online Marketing Made Easy with Amy Porterfield

#496: Expansive Business Models: From Digital Courses To Service-Based Business & Everything In Between

09.08.2022 - By Amy PorterfieldPlay

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A digital course doesn’t have to be your one and only offer

I’m sure you’ve probably heard the proverb ‘There are many paths to the top of the mountain, but the view is always the same.’

I hate to get all cheesy on you, but it’s true -- especially when it comes to your business. There are endless ways you can go about creating the business of your dreams, and having a digital course as the core driver is just one of them. 

I know, I know, you’re probably thinking ‘But Amy, you are always talking about how having a digital course as your primary offer is the simplest way to run a business’ -- and I wholeheartedly believe that. But hear me out.

A digital course can be a big part or a small part of your business. For me, it’s a big part because I discovered early on that this approach offers me the flexibility that I want and need in my life… 

… But it’s not the only way. In fact, having a digital course as one of your offers -- not your only offer -- can be incredibly lucrative. 

In this episode, you’ll hear real-life audio clips from a few of my students who have made digital courses a small part of their business. They shed light on how they’ve made digital courses work within their business, and all the things they’ve learned along the way. Plus, I kick it off with the many benefits of offering a digital course, regardless of your approach. 

So if you’ve ever thought that having a digital course won’t work with your business, I urge you to listen to this episode -- because I promise you, it’s possible -- and it’s a strategy that will only help you grow.

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