Nima is joined by Peter Hutchison, Group Head of Digital Customer Experience at Cotton On Group about running a global experimentation program. Peter shares his personal views about an experimentation mindset and how to drive strong results on a global scale.

Digital Growth Hacking  – Australia's first podcast dedicated to all things experimentation, CRO (conversion rate optimisation) and personalisation hosted by New Republique's Co-founders Nima Yassini and Stacey Issac.   

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