In this episode of Owning the Goal, host Brian McFarland and guest Andrew Barbuto discuss essential strategies for sales success, particularly in a competitive marketplace.

They emphasize the importance of understanding one's value proposition, differentiating oneself as a salesperson, and building trust through consultative selling.

The conversation also covers effective proposal submission and follow-up techniques, as well as strategies for engaging clients during the holiday season.

Listeners are encouraged to think creatively and collaboratively to enhance their sales approach and client relationships.

andrewbarbuto.com
https://andrewbarbuto.com/top-sales-book
@AndrewBarbuto (YouTube)
https://www.linkedin.com/in/andrewbarbuto/