Brad Hargreaves is the founder of Thesis Driven, a top-rated email newsletter on Substack covering real estate trends and property technology. Brad cofounded General Assembly, a global tech education centre, as well as Common, a co-living provider that recently merged with Habyt to become the world’s leading co-living operator. 

In this conversation, Brad shares:

• His entrepreneurial journey and initial ventures into game development
• The growth and astronomical success of General Assembly - and what he learned from that experience
• How Common became one of the leading co-living providers in the world
• Covering emerging real estate trends with Thesis Driven
• Predictions for the future of the office market

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In this episode, we cover:

(02:56) Founding a Game Studio

(04:39) Founding General Assembly and Its Initial Concept

(07:25) Expansion of General Assembly and Its Impact

(08:31) General Assembly's Business Model and Growth

(11:11) Marketing Strategies and Building Brand Awareness

(22:08) Role of Technology in General Assembly

(25:44) Team Building and Role Evolution in General Assembly

(28:28) Exit Strategy and Sale of General Assembly

(30:23) Innovation in Housing and Education

(31:04) The Birth of Common: Addressing Housing Challenges

(34:34) The Expansion and Challenges of Common

(35:42) The Business Model: Housing as the Core Product

(37:15) Surviving the Recession and the Merger

(41:43) The Birth of Thesis Driven

(44:38) The Future of Office Spaces

(52:09) The Fate of Class B Office Spaces

(56:55) The Impact of Remote Work on New Generation Employees