It's a Customer's World with Andy Murray

Exploring Retail Media Networks with the Walton College of Business Research Team


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00:46: Introducing the Retail Media Network research project

01:40 Getting to know the Walton College of Business research team

03:00 Why the Walton College of Business is invested in RMN research

08:15 The promise of Retail Media Networks

15:20 The reality of Retail Media Networks

28:28 The future of Retail Media Networks

36:00 How industry experts view the current and future state of Retail Media Networks

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Realizing the Promise of Retail Media Networks


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It's a Customer's World with Andy MurrayBy Sam M. Walton College of Business

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