MindSet

🛒🤳Exploring Shopper Perception with Augmented Reality (AR) | Featuring: Bingling Wang | MindSet Episode #47


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Michelle and Kathryn talk with Bingling Wang who is finishing up her master's with a capstone research project at HCD Research! Bingling is very interested in how shoppers' perceptions are affected by using the tool of augmented reality! Listen in to hear a little more about her background, her capstone project, and this curious conversation.

Meet our guest!

Bingling is a student at the Master of Behavioral and Decision Sciences program at the University of Pennsylvania. She earned her Bachelor’s degree at the College of William & Mary with a double major in Psychology and Economics. Bingling is passionate about using behavioral sciences and market research to understand human behavior and solve real-world problems. She enjoys interdisciplinary work and aspires to learn from people in different fields.

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