In this episode of the Boots on the Ground podcast, Mercy Onyango shares her journey from her upbringing in Kenya to her current role as a sustainability manager at Soroi Collection. She discusses the evolution of wildlife tourism, the importance of responsible practices, and the critical role of community engagement in conservation efforts. Mercy emphasizes the need for ethical tourism, the challenges faced in the industry, and the empowerment of women in conservation. She also addresses the impact of climate change on safari tourism and the necessity of integrating conservation into tourism policies for a sustainable future.