Larry discusses with Blue Melnick co-founder with Bari Baumgardner of SAGE that when the pandemic hit, Bari and Blue were between a rock and a hard spot as many of us have been, and made the quick decision to take their live event structure virtual; implementing their three day model in 81 virtual settings, for names like: Tony Robbins and many more. As his story unfolds through their ups and downs, their success has ultimately reached over 500,000 attendees across the globe and generated over 475 million dollars in sales.