Creative and Tech

Extending Capabilities & Enhancing Reach in Retail with AI


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Extending Capabilities & Enhancing Reach in Retail with AI with Heidi Bailey, VP, Futures & A.I. at The Integer Group

In this conversation, we focus on what the research is showing in terms of how people are searching and shopping and how AI and voice is changing the customer experience and making it better.  Plus she shares examples of how to blend AI with brick and mortar to create a full emersive experience in retail and the importance of tracking and using qualitative data. 

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