What happens when you stop reinforcing a behavior? 🤔 Join Melina & Jordan—your favorite BCBA duo—as they unpack the power (and complexity) of extinction in behavior change. Whether you're a parent or a professional, this episode is your guide to using extinction with purpose, compassion, and clarity. 💬💥

💡 In this episode:
• What extinction really means in behavior analysis
• Why stopping reinforcement can reduce unwanted behavior
• Real-life stories from home & clinical settings 🏠🏢
• The emotional side of extinction bursts and how to handle them with care 🧠💛
• When extinction shouldn’t be used—and what to do instead

Perfect for parents, students, and pros alike, this episode blends science and storytelling to help you confidently apply behavior change strategies that work. 🎯

📲 Let’s connect!
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Instagram: @thebcbaes

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