Extra Innings gives you exclusive behind-the-scenes looks and commentary on MarketScale’s Welcome to the Show, a reality television series that follows the Savannah Bananas, the collegiate summer league baseball team that is changing the sport with their brand of Fan-First Entertainment. On this episode, we chat with Josh D'PenhaD'Souza, who works in Sports Sales for Corporate Memberships and Events for the Frisco Rough Riders, the AA Affiliate of the Texas Rangers.

He gives us his thoughts on the complete series, the impact of building a team culture from the inside out, and why it's so meaningful to create unforgettable moments for fans. He also explains some of the amazing ways a fan-first mentality directly correlates to corporate promotions and sponsorships (meaning financial and cultural success for a team), and some leadership tips he could learn and implement from Jesse and the rest of the Savannah Bananas team.

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